Business Performance Analyst - Drive Data-Driven Growth at SPH Media

Join SPH Media as a Business Performance Analyst and play a pivotal role in shaping the future of our Consumer & Audience Division. Based in the vibrant heart of Canggu, Bali, you will be at the forefront of transforming raw data into actionable insights that drive our business growth. As a Business Performance Analyst, you'll work closely with cross-functional teams to identify trends, optimize performance, and implement strategies that enhance our market position.

SPH Media is a leading media company in Indonesia, known for its innovative approach to digital advertising and media solutions. Our Consumer & Audience Division is at the core of our business, focusing on understanding and engaging our audience through data-driven strategies. This role offers a unique opportunity to leverage your analytical skills in a dynamic and fast-paced environment, contributing to the success of a company that is redefining the media landscape in Indonesia.

📋 Tanggung Jawab Pekerjaan

• Analyze and interpret complex data sets using tools such as SQL, Tableau, and Power BI to identify key performance indicators (KPIs) and trends.
• Develop and maintain comprehensive dashboards and reports to track business performance and provide insights to stakeholders.
• Collaborate with marketing, sales, and product teams to understand business objectives and translate them into data-driven strategies.
• Conduct in-depth market research and competitive analysis to identify opportunities for growth and optimization.
• Implement data-driven initiatives to improve business processes and enhance customer engagement.
• Present findings and recommendations to senior management, ensuring clear and actionable insights.
• Stay updated with industry trends and emerging technologies to continuously improve analytical methodologies.
• Mentor and support junior analysts, fostering a culture of continuous learning and development.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Business, Economics, Statistics, or a related field.
• Minimum of 3 years of experience in a business performance analysis role, preferably in the media or advertising industry.
• Proficient in data analysis tools such as SQL, Excel, Tableau, and Power BI.
• Strong understanding of statistical concepts and methodologies.
• Excellent communication and presentation skills, with the ability to translate complex data into clear and actionable insights.
• Ability to work independently and as part of a cross-functional team.
• Familiarity with Google Analytics and other digital marketing tools is a plus.
• Certification in data analysis or business intelligence is a plus.

🛠️ Keahlian

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